- To buy podcast maker wondery series#
- To buy podcast maker wondery tv#
- To buy podcast maker wondery free#
To buy podcast maker wondery tv#
I was told by Acast, which serves as the hosting platform, that the show has racked up over 3.5 million downloads over its two-month run, and that it had even scored a heavyweight brand advertiser in the cereal giant Kellogg’s, making it a worthwhile production both as a way of bringing more viewers to the TV show and as its own commercial entity.Īlso, since so much of Love Island fandom notoriously lives on Instagram - the contestants’ accounts are prone to explode in popularity over the course of the series, and some openly take part in the show in order that they can have an influencer career afterwards - the podcast is also a rare one that I know of which drew a fair proportion of its listenership from that very image-led social network. wanted to talk about the surprise success of this show. Last year, it felt like almost every audio industry person I spoke to here in the U.K. Past contestants, influencers, and high profile fans make up a rotating cast of guests.
To buy podcast maker wondery series#
The case for episode-by-episode TV recap podcasts has long been proven, but The Morning After seems to work especially well because it sits at the intersection of old-fashioned water cooler culture, the always-on world of celebrity Instagram Stories, and a seemingly unquenchable British thirst for summer “banter.” It’s hosted by the 2017 series winner Kem Cetinay (a self identifying “cheeky chappy”) and pre-existing ITV presenter Arielle Free. Since Love Island is on TV six nights a week - with a best of compilation airing on Saturday evenings - the show involves an intense burst of production for the recap podcast, which is set to publish around 50 episodes, averaging between 20 and 40 minutes, over the show’s eight-week run. As a content creator, the organization produces a steady trickle of television hits - some of the most high profile British drama exports, like Downton Abbey (!) and Broadchurch, came from the braintrust at ITV.Ĭrucially, though, ITV is also the broadcaster of Love Island, a hugely popular limited series reality show best described to those non-watchers as “Jersey Shore, but if it involved a dozen British strangers on an island.” The reality show is also an important entry point for the network into on-demand audio, because its recap podcast, Love Island: The Morning After, which was tested out last year, proved to be such a success that ITV felt compelled to increase its activities in the audio space ever since.
To buy podcast maker wondery free#
Because of these public service elements, ITV is free to watch everywhere. The network carries advertising throughout, but also fulfils some public service obligations such as religion-oriented programming, news, and sign-language accessible broadcasts. Its various regional franchises were held by different companies over the decades, which eventually merged over the decades to become what is now a multimedia conglomerate called ITV plc. market that’s been broadly dominated by a major publicly funded radio network.Ī primer, for the unfamiliar: ITV is the predominantly commercial television network that was originally created in the 1950s to directly compete with the BBC. The former, though, appears to have broken through on the audio front over the past 12 months, and it’s becoming a worthwhile case study of how commercial and independent podcasting is developing within a U.K.
I’ve written about this a fair bit before, mostly in relation to the BBC, but it’s easily applicable to the U.K.’s major private media entities, like ITV and Channel 4. It’s safe to say that major broadcasters in Britain were pretty slow to get involved with podcasting.
0 kommentar(er)
